NASBITE International, the organization behind the Certified Global Business Professional credential, is gearing up to host its 29th annual conference, which this year will be in at the Hyatt in Newport, Rhode Island (pictured above). For myself, as a CGBP and a certified trainer, taking last year off from the conference was a bummer. So this year I've decided to plunge in with both feet and make up for lost time.
The tag this year is "At the Helm of Global Commerce". I guess it's fitting seeing that our hotel this year is pretty much as close as you can get to a cruise ship that doesn't float. I get the feeling this is the island in Rhode Island. (In truth, Rhode Island has 38 islands, and apparently could fit inside Alaska 486 times.) For those of you reading this who are attending this year's conference, I'll share a few nuggets of my involvement this year, in hopes you'll come take part in the discussion. For anyone else, I hope you'll consider going in the future.
CGBP Bootcamp - April 4-5 all-day
Before the start of the conference, I will be tag-teaming the pre-conference CGBP bootcamp with Laurie Wolff. Together we will be going through the four major domains of the CGBP - Global Business Management, Global Marketing, Supply Chain Management, and Trade Finance. I'll be covering the management and SCM fields and Laurie is covering the other two.
Export Mentorship - GlobalTarget April 7, 11:00am Ballroom B
I'm so excited to be making a presentation which I was originally slated to give in 2015 on my center's flagship program, GlobalTarget. I'll be explaining how this model works to address how difficult it is to create sustainable and ongoing support for companies trying to develop export sales. A collaboration of state, federal and private entities makes this a one-of-a-kind company export enhancer.
How ITCs/ITACs can get the most out of USEAC April 7, 2pm Ballroom C
This session is meant to be an open discussion on collaboration between federal and state counselors who share the same objective- grow exports in their state. On this, I'm on a panel with colleagues Katie Arroyo, David Kohl, and Kevin Brady. We will each share what we've done to work effectively alongside our USEAC partners and give their side of the equation a voice as well.
Creating Great Researchers April 8, 11am Ballroom B
This last workshop is perhaps the one I'm most excited about. Since 2012, I've had the pleasure to coordinate about 26 market prioritization studies for my clients. In this update to a well-attended workshop I gave at NASBITE in 2013, I'll share the results of my work and share my techniques for not only how I conduct market research, but how I address the mindset a researcher has to have to cut through the fog of information.
Student Case Competition April 7, 3:45pm
For the second year, NASBITE hosts a student competition which pitted eleven different student teams to see who provided the most sound analysis and recommendations for a real company. This year's subject coincidentally was my own home town's Cleveland Whiskey. I served as one of the preliminary judges for this year's contest. Student teams from the three finalists - Missouri Southern State University, University of Northern Iowa, and Youngstown State University - will square off before a panel including Cleveland Whiskey itself. The winner is announced at the conference finale.
The NASBITE conference is much more than just these items mentioned above of course, but for those of you who follow my work, or interested to learn more about the exciting work we have going on in Ohio, I welcome your attendance and feedback. It's what makes our international efforts stronger.
Hope to see you at NASBITE 2016!